In their relatively short career, The Enemy have been criticized for being an inauthentic, manufactured band at nearly every turn.
Most of the resentment stems from the fact that the band spends most of their records preaching about the class struggles and shackles of modern life, while playing to stadiums and darting around the globe in Learjets.
The only sin The Enemy is really guilty of is that they believe they are doing something more meaningful than playing pub rock anthems to drunken Brits that can relate to lyrics like:
“Half the kids who you grew up with,
Were pushin’ prams by the time that they were just sixteen”
Its safe to say that this record continues the downward spiral of self-parody that began with Music For The People.